Beyond ROI: Getting Management to Approve Your DAM

It’s a common story: You need a digital asset management (DAM) system but are having a hard time convincing “the people who write the checks” to put money in the budget for it. You’ve tried to make your case by describing the return on investment (ROI) that a DAM system offers, but found that the ROI of DAM is difficult to fully measure and articulate.

In this webinar Modula4 CEO Jon Hornstein presents strategies you can use to convince decision makers in your organization that NOT having a DAM isn’t only a missed opportunity to increase efficiency but also poses a significant risk to the business.

Whether you’re trying to deploy your first DAM system or are seeking funding to expand an existing one, don’t miss this informative webinar.

 

Viewing Notes: For the best viewing experience, once the video starts playing switch to “full-screen” mode by clicking on the right-most icon in the player control bar.

You can download a copy of the presentation here.

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“After Modula4 helped us to implement Cumulus to manage our digital assets, I don’t know how we survived before. I truely can’t see how any design group can function without a digital asset management system.”

Richard Williams, Jafra Cosmetics International